The Events Business Healthcheck™
An events audit for associations
Are you sure that your events strategy is in line with your member’s needs?
Are the right people delivering the right elements?
It can often be helpful to have a non-biased external view to delivering an events programme, and Brightelm has developed just the tool to be able to help deliver this for associations and not-for-profit organisations.
The Events Business Healthcheck is an audit of your key functions relating to events. It is a top-level review of the strategy and operation of your events programme. No strategy? No problem, we will help you to create a strategy.
Specifically, the audit examines and makes recommendations of your processes and resource allocation across seven key delivery areas:
The process involves four stages of work for our experienced consultants:
Stage 1 A day of interviews with key members of your delivery teams representing each of the above areas and request of documentation.
Stage 2 A review of your documentation and processes that have been requested
Stage 3 Consolidation and crafting of the report
Stage 4 Delivery meeting: presentation of key findings, discussing the report and its outcomes
The output of the audit is an analytical report which examines 5-7 criteria for each of the key delivery areas. Each criterion is assigned a score between 1-5 together with a description of our consultant’s findings. Each of the key delivery areas then receives an aggregate score, which is turned into a one-page summary report.
An example of how we formulate each criterion is shown below:
The report is delivered by email followed by a personal review to discuss the report’s findings and answer any questions.
Just £2,999 plus VAT, subject to travel and subsistence expenses
Alternatively, call us on 0117 427 0106 or email us at [email protected]
The “The Events Business Healthcheck” and “Brightelm” are registered trademarks of Brightelm Ltd.
Brightelm Ltd. will remain the sole owner of “The Events Business Healthcheck” audit process, design, wording and documentation. No part of said process or documentation may be reproduced without the express permission of Brightelm Ltd. Brightelm Ltd retains all intellectual property rights to “The Events Business Healthcheck” its processes and documentation.
“"Huge thanks for the support, guidance and wealth of knowledge in assisting us to place business into the wider UK. Could not have secured this win without you, and very much looking forward to identifying how we can continue to work together. You showed us commitment, fantastic comms, and delivered exactly what was briefed, which is hugely refreshing and sincerely respected. Here's to the next project Team Brightelm!"”
Head of Events, University, November 2019. *****(Google)
“"We worked with Brightelm on a recent virtual event, and Rob did a fantastic job of coaching the speakers, who were unfamiliar with the digital format, and really put them at ease. Tara also did a great job running the tech side of things. Thanks team!"”
Company Owner, July 2020. *****(Google)
“"The support received during the preparation and celebration of the Annual Workshop was both effective and enriching. The staff who ran in the meeting were very competent and, in particular, the manager was able to listen, adapt to our particular needs and propose new ideas. The commitment shown by the company went far beyond what was expected, and the event improved with their contributions. In particular, we have received positive feedback on the sessions devoted to meeting the speakers after their talks. These “Meet the speakers” sessions will probably be kept in all our future events!"”
Project Manager, Academic Research Group, September 2020. *****(Google)
“"I used Brightelm to organise a virtual conference of 150 participants and the service was excellent. The event was a great success. The communication and the professionalism of the company was great. I highly recommend this company to organise your future events!"”
Co-Chair, Academic Research Group, January 2021. *****(Google)